Wednesday, October 23, 2013

Mark Edwards Worldwide Client Tesh Media Group Completes Development Of New TV Show

One of Mark Edwards' biggest projects at the Tesh Media Group was taking the company into the world of Branded Content and online video. This week, the Tesh Media Group announced they had completed development of the "Intelligence For Your Life" TV show, set to air in the Fall of 2014.

Many of the concepts in the show were developed by Mark Edwards and are now available to clients through Mark Edwards Worldwide. Below is the official Tesh Media release on their new TV show.

LOS ANGELES--(BUSINESS WIRE)--The TeshMedia Group has now completed the final development phase of its fall 2014 strip “Intelligence for Your Life,” the new half hour daily, syndicated TV program designed as a local news companion. The unique slate of programming features former Entertainment Tonight host John Tesh in his return to television, actress Connie Sellecca, host of the Intelligence for Your Health Radio Show, and millennial expert Gib Gerard. The hosts highlight top headlining news stories through a unique, personalized life coaching approach with branded content and experts in key health and wellness, finance, dating and relationship, and personal legal advice categories. Find out more at:

“We’ve had a chance to prove this content-curation concept with millions of our fans and with national brands over the past 12 years”

“Intelligence for Your Life” is part of the “Intelligence For” brand and trademark (health, relationships, pets, kids, money, etc.) that Tesh and Sellecca first created for Tesh’s wildly popular radio show by the same name, which continues to grow rapidly, holding a weekly cume of 8.2 million avid listeners.

“We’ve had a chance to prove this content-curation concept with millions of our fans and with national brands over the past 12 years,” says Tesh. “Now we’ve developed a unique way to not only entertain viewers with ‘news they can use,’ but we’ve also become adept at crafting ‘native advertising’ for our brand partners. National and local advertisers can now travel along with these ‘intelligent’ tips as they continue into the digital universe.”

TeshMedia has numerous Fortune 500 clients, including Walmart, Home Depot, Macy’s, Kohl’s, Geico Insurance, PetSmart and Toys R Us.

For more information on John Tesh, Connie Sellecca and TeshMedia, please visit

Mark Edwards was honored to be part of the Launch Team for this show and wishes everyone in the Tesh Media Group the very best as they prepare for a daily show. In the meantime, you can see video segments from the show at

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Thursday, October 3, 2013

A New Chapter For Mark Edwards Worldwide

I wanted you to know about a decision I've made. As I see the digital media landscape unfolding and the opportunities to create a myriad of highly effective content growing, I'm returning to working with selected clients at the consultancy I've run since 2007, Mark Edwards Worldwide. This move will allow me to maximize my time and efficiency while sharing the things I've learned about the digital, social media, and new technology spaces with clients who really want to succeed in those worlds. It gives me great pleasure to say that TeshMedia is on the client list so I'll be able to continue to work with John and his team going forward.

After working for a year and a half as Senior Vice President of Content Development with John Tesh and the TeshMedia Group, we've accomplished a lot, more than doubling our online audience, growing website visits and conversions, and starting a video version of John's Intelligence For Your Life brand.

I've had the chance to implement countless online and social media programs, develop and fine tune best practices, learn an astonishing amount about online video and TV production, and help contribute to the continued success of the John Tesh Radio Show. It's been the most rewarding professional experience of my career, and I know the things I've learned working with John and his gifted team will help me immensely. You can see many of the fruits of our labors at the new and in our new mobile apps.

I'm always on the lookout for the next opportunity, whether it be in a consulting, project, or full time capacity, so please keep me in mind for anything you might know about and feel free to share my contact information with your network.

I'd like to thank John and the TeshMedia family for a wonderful experience and thank you for your friendship and support. Let's stay in touch and do great things together. You can find me here and get all my contact info at

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